
Trends for Collaboration
“Consumerization” of Enterprise IT
Look to the Consumer Space
• Real Time Collaboration
– Mobil Public IM
– Social Networking
• Real Time Content
– News Feeds, Streaming Content
• Test ideas quickly
– Use of blogs
– Viral marketing
– “Real time complaining”
• Benefits start with the first user
– Very different from traditional enterprise IT
– Don’t need to deploy company wide
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